PRIMARY COLOR PALETTE
Our primary color palette consists of two colors plus black and white and should be used on all design and marketing materials, both internally and externally.
Note: PMS colors are purposefully different from their corresponding HEX values for quality purposes. Please use the PMS/CMYK values for print-quality projects and use the RGB/HEX values for any digital projects.
UCI BLUE / PMS 7685
UCI GOLD / PMS 109
HEX # FFD200
SECONDARY COLOR PALETTE
Colors from the secondary color palette may be used as complements to the primary palette.
LIGHT BLUE / PMS 549
LIGHT GRAY / PMS 400
DARK BLUE / PMS 654
ORANGE / PMS 715
LIGHT YELLOW / PMS 100
DARK GRAY / PMS 425
LIME GREEN / PMS 390
CMYK (Cyan Magenta, Yellow, Black) – also referred to as “process colors,” the method by which images are printed using cyan, magenta, yellow and black. The specific numeric values refer to the percentages of each of the four process colors.
Pantone®– the proprietary color matching system used in printing to create inks and maintain color integrity; the PMS numbers refer to the Pantone® Matching System.
RGB (Red, Green, Blue) – the method by which video monitors and projectors display color; the numeric values listed in to the amount or intensity of red, green and blue in each of the colors.
PANTONE® is a registered trademark of Pantone, Inc. The colors shown here are not intended to match the PANTONE® Color Standard. See current edition of the PANTONE® Color Formula Guide for accurate color standards.